I've seen Superman II a couple of times, but the fact that Lois Lane was chain smoking never registered with me. I'm guessing that cigarettes would have no effect on Superman. So he'd never bother to smoke. Although he mentions in the clip below that he never drinks when he flies. So evidently he can get drunk.
From Drugging the Poor: Legal and Illegal Drugs and Social Inequality, by Merrill Singer:
A noteworthy example of the tobacco commodification of a movie is Superman II, a film clearly targeted to young audiences that for years has been reshown on TV. In the movie, there are over 20 exposures of the Marlboro logo, for which Philip Morris is believed to have paid over $40,000. Moreover, although the character Lois Lane never smoked in the comic book on which the movie is based, she chain-smokes her way through the second Superman movie, and in the final climatic scene Supermn fights it out with his enemies in an urban landscape replete with Marlboro billboards.
Butch Baker of Four Oaks, North Carolina began making a paper chain in 1979. The chain is now 23-miles long, weighs 2300 pounds, and takes up much of his living room. And he’s still working on it. (He knows it's length because he's been measuring it as he makes it.)
The problem is, Butch is 78 and doesn't know what will happen to the chain when he dies.
"Susan Smart," Woolworth's spokeslady, is definitely one of those characters I refer to as Lesser-Known Ad Icons. It might have helped her longevity if the ad people could have settled on one particular appearance for her.
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Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction books such as Elephants on Acid.
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Paul has been paid to put weird ideas into fictional form for over thirty years, in his career as a noted science fiction writer. He has recently begun blogging on many curious topics with three fellow writers at The Inferior 4+1.
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