The Emergency Bra's primary function is that of a conventional bra. In case of emergency, it can be quickly and easily converted into two face masks without removing any clothes. In case of emergency, where no specialized respiratory devices are available, it can decrease the inhalation of harmful airborne particles. Because the Emergency Bra masks can be securely fixed to the head, it frees a survivor’s hands to keep balance while running and removing objects on the way out of danger. In certain situations, by providing the wearer with a sense of security and protection, the Emergency Bra can reduce the chance of panic attack.
In 1955, Jockey Briefs ran an ad campaign featuring young boys shoving guns into their underwear. The image on the left is via vintageskivvies.com, who says that it ran in Woman's Home Companion; the one on the right is from eBay.
Fine arts student David Woodward was invited to display his art at a Queen's University campus event. But when he showed up on the morning of the event and started setting up his piece called "All I Am Is What I've Felt," the event organizers told him the work was "inappropriate" and "not nice to look at" and asked him to remove it, which he reluctantly did. The piece consisted of ten pairs of embroidered underwear hanging on the wall.
Woodward is upset that he was booted out of the event. He says he wasn't trying to shock anyone. He insists that, "I brought what I felt was my best work at the time." He's surely telling the truth because the hanging underwear was also his final thesis project at the university. [northumberlandtoday.com]
Joshua Shoemake is trying to raise money in order to fund his dream of cooling men's private parts. If he raises $20,000 by April 4 he's in business, but he's still got a long way to go.
Which is to say, he's got a kickstarter campaign to fund his idea of manufacturing "Snowballs: Cooling Underwear for Conceiving Men." Apparently, if a guy is trying to get a girl pregnant, his fertility increases if his dangly bits are slightly chilled.
Wasn't there an episode of Cheers where Sam wore frozen underwear to boost his fertility?