1937 ad for Listerine. From what I understand, Listerine really is an effective cure for dandruff. However, I assume that most people were reluctant to rub mouthwash in their hair. And nowadays, no company in their right mind would admit in the ad that they tested the product on cute rabbits.
The makers of Clorox Bleach are urging everyone on the internet to share their "bleachable moment." Because who hasn't shared a special moment with their bottle of bleach? Like the time you tried to hide those blood stains, perhaps, or had to clean up after an ebola outbreak.
Ludwick Marishane, inventor of DryBath Bath-substituting™ skin gel, has been trying to raise money to promote the DryBath™ No-Bathing Weekend. The idea is that you buy his DryBath sachets and simultaneously pledge not to wash with water for a couple of days. He hopes this will "bring awareness to the billions of people who don’t have water to bathe when their health depends on it."
To sweeten the deal, Ludwick made his own pledge:
I will be matching your donations with a personal pledge to use DryBath™ instead of bathing:
1. If we reach the campaign target of 1 million skipped baths...I will not bathe for 1 month
2. If we skip 2 million baths...I will not bathe for 3 months.
3. If we skip 20 million baths...I will not bathe for a YEAR!
But it looks like Ludwick hoped to raise $500,000 and only got $761. This means (I assume) that he'll continue to be taking baths every day.