This seems to me a vivid example of a massively clever technology that totally missed out on the future train. Adding sound capture to film stock itself made this huge device totally obsolescent overnight.
Nivea has developed a smartphone app (called Nivea Men Nose) that will let men know if they have stinky body odor. The app also requires you use a special phone case that has sensors to detect body odor chemicals. To find out your B.O. level, you just hold the phone close to your armpit.
I don't know why it's for men only. Perhaps male and female B.O. chemicals differ?
Also, seems to me that the people who worry enough about having B.O. to use this wouldn't be the people with really bad B.O. anyway.
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Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction books such as Elephants on Acid.
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