The Damsel In Undress Campaign

A series of lingerie ads from the 1960s.

Many more pics here, also from the same company's other campaigns.

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Alex Boese Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction, science-themed books such as Elephants on Acid and Psychedelic Apes. Paul Di Filippo Paul has been paid to put weird ideas into fictional form for over forty years, in his career as a noted science fiction writer. Contact Us

Posted By: Paul - Fri Oct 22, 2021
Category: Movies | Advertising | Underwear | 1960s

Comments

When I worked at a Target store in the early '80's (they were new on the West Coast), one of the ads came into the commons room and the page for women's nightwear was, to my mind, for a one-piece garment, a little revealing in the chest area. Whether this was intentional or not, I decided to put the page up on the bulletin board and scrawled a message to that effect, to see if anyone else saw the same thing. Apparently it was true, because that page lasted about an hour before it was taken down.

Posted by KDP on 10/22/21 at 05:39 PM

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