One of comedian Jim Purol's recurring gags was to stuff record-setting amounts of things in his mouth, especially cigarettes and cigars. For instance, he set a Guinness world record for smoking seven packs of cigarettes simultaneously. Ironically, he was a non-smoker. From the LA Times (July 18, 1987):
His trick of broadening a yawn into a crater crammed with seven packs of gaspers also has given Purol, 35, a place in the Guinness Book of World Records. He scored a second mention by smoking 38 pipes at one puffing. He opened wider, gritted his tonsils, and earned a third entry in 1983 by smoking 40 finger-fat stogies at the same time.
Paradoxically, Purol is a nonsmoker. It gets better. His world cigar smoking record was a charity performance benefiting the American Lung Assn.
"I hate smoking," he explained. "I perform the stunts as a statement against smoking. Lookit this picture of me with cigarettes stuffed in my face. This is glamorous? It's disgusting."
Jim Purol (left) and Mike Papa each smoking 135 cigarettes in five minutes - October 1978
Weekly World News - Jan 1, 1985
Philadelphia Daily News - Apr 22, 1983
Back in 1976, he also set the world's duration drumming record by drumming for 320 hours.
Jasper Herald - June 30, 1976