Bock Beer Ads

The fact that Bock Beer allowed in the German language for a pun with "goat" (bock) meant that the drink had a handy visual icon as symbol. But since goats had an alliance with Pan and Satan, many of these ads seem in my eyes to have lewd and devilish connotations. Also fitting for drunkenness, I guess.

See more ads here.

     Posted By: Paul - Fri Apr 02, 2021
     Category: Gods | Religion | Advertising | Europe | Nineteenth Century | Alcohol

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