The following story appeared in The Book of Heroic Failures
by Stephen Pile (first published in 1979):
THE WORST BUS SERVICE
Can any bus service rival the fine Haley to Bagnall route in Staffordshire? In 1976 it was reported that the buses no longer stopped for passengers.
This came to light when one of them, Mr. Bill Hancock, complained that buses on the outward journey regularly sailed past queues of up to thirty people.
Councillor Arthur Cholerton then made transport history by stating that if these buses stopped to pick up passengers they would disrupt the time-table.
Versions of the story have subsequently appeared in other books, and have circulated online. However, all these other versions seem to rely on Pile's reporting.
And when I searched newspaper archives I couldn't find any confirmation that this incident happened. Which makes me wonder if it really did.
Of course, it might have been reported in a local paper that was never archived online. But some searching around the Internet reveals that I'm not the only one to have wondered if the story might not be true. Check out this comment by "skifans" in the CasualUK subreddit
it would be great if anyone can prove me wrong but I can't find any record online of councillor Arthur Cholerton existing - let along from that area in that time frame. If you google the name all the results return varieties of this story, there isn't any other record of what they did other then this.
of Staffordshire County Council elections also makes no mention of anyone of that name. A Cholerton stood (and won) a seat in 1973, 1977, 1981 and 1985 - and did not stand in future elections. The seat they stood in for the first to is Stoke On Trent No. 19 (9630), maybe someone knows how to work out where this is but I can't, but for the last 2 it's called Great Fenton - thats in Stoke but not the right area for a route between Hanley and Baghall, on Google maps Great Fenton looks to be just south of the city center and Hanley just to the north, with Bagnall being a small village further to the north east. But the bigger problem, Councillor Cholerton has the first initial F, not A.
There was also an Arthur Cholerton in Stoke, but not as a counciler. Someone with that name was Lord Mayor - but they held the position between 1971 and 1972. (https://en.wikipedia.org/wiki/List_of_lord_mayors_of_Stoke-on-Trent
) Alternatively maybe F. Cholerton and Arthur Cholerton are the same person? Between 1981 and 1989 Frederick Arthur Cholerton held the position of chairmen of Staffordshire county council, may they have gone under both names? https://www.staffordshire.gov.uk/Your-council-and-democracy/Civic-and-Ceremonial/The-Chairman-of-the-county-council/Past-Chairmen.aspx