Follies of the Madmen #272



Please spend half a minute to contemplate the subtext of this imagery. A pagan housewife (prefiguring BEWITCHED?) performs black magic to seduce and beguile a priest, with hubby nowhere in sight. Happens in 1950s suburbia every Sunday.

Original ad here.

     Posted By: Paul - Sun Jan 17, 2016
     Category: Business | Advertising | Products | Domestic | Food | Mass Transit | Religion | 1950s

I don't use tomato sauce on pot roast myself, but lots of people do. It was standard practice for parishioners to invite the preacher to Sunday dinner so I think that's what the ad is about.
Posted by Patty in Ohio, USA on 01/17/16 at 09:33 AM
Or, she could be trying to seduce him away from their 10yo son.
Posted by Expat47 in Athens, Greece on 01/17/16 at 09:40 AM
I don't see a problem with this advert. It is very mild by todays standards, What pray tell is wrong with it?
Posted by belasarius on 01/17/16 at 10:44 AM
Belasarius--I don't label the ad "wrong," just "quirky." The trope of housewife as witch seducing a priest with carnal pleasures reveals 1950s attitudes in a rather Freudian fashion. All in a food ad!
Posted by Paul on 01/17/16 at 01:23 PM
I like Hunts better than Contadina. I know some put it on top of a meatloaf but I never have.
We men know all women are able to seduce us with their evil ways.
Posted by BrokeDad in Midwest US on 01/17/16 at 01:38 PM
I use ketchup on and in meatloaf. I have had your meatloaf honey and its good!
Posted by Patty in Ohio, USA on 01/17/16 at 03:25 PM
As a ordained minister/priest/holy man/shaman in the Universal Life Church I have been seduced by ladies many times with a good meal. Desert is always the best part.
Posted by Gator Guy on 01/17/16 at 06:57 PM
Very true!
Posted by Patty in Ohio, USA on 01/17/16 at 10:09 PM
Besides pagan black magic, that housewife also has astrology going for her. The recipe begins "You'll thank your lucky stars..."
Posted by Fritz G on 01/18/16 at 08:39 AM
On meatloaf, yeah, I can see that. But on a roast? Doesn't that make the crust all soggy?
Posted by Richard Bos on 01/18/16 at 04:48 PM
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