Weird Universe Archive

August 2019

August 22, 2019

Every body needs milk

In 1969, the dairy industry launched an advertising campaign with the slogan, "Every body needs milk."

In Oregon, the marketing team decided to conduct an experiment to find out whether showing more skin on a billboard would attract more attention. To do this, they created two different versions of an image. Both showed an attractive young woman lying down, feeding milk to a kitten. But in one version she was wearing slacks and a long-sleeved blouse. In the other, she was wearing a bikini.

It took me a lot of searching, and I wasn't able to find very good-quality copies, but I believe these are the two different billboard scenes:

Source: Flickr



Minneapolis Star - Feb 20, 1970



So, did one billboard attract more attention than the other? The marketers surveyed 231 teenagers and concluded that there was "no indication that the amount of clothing made any difference in the awareness."

Salem Capital Journal - May 6, 1970



That was their conclusion, but I'm not sure I believe them, because the rest of the marketing campaign focused heavily on bikini-clad models. Two examples below.





They even made it possible to buy the bikini-themed images as a poster and towel. Which suggests the bikini billboards did attract more attention.

Oakland Tribune - May 24, 1970



The Capital Journal - June 3, 1970

Posted By: Alex - Thu Aug 22, 2019 - Comments (4)
Category: Advertising, 1970s, Billboards

August 21, 2019

Barbecued Rat

A favorite treat in rural parts of Cambodia. From asianage.com:

As he tears off a leg of a charcoal-grilled rat at a roadside stall in western Cambodia, Yit Sarin hails the simple joy of rodent and rice washed down with beer. "It's delicious," he says of the snack...

Sarin tells AFP that rat is like "chicken or beef", whereas others say it's more like pork. He is one of many customers and Cambodian tourists stopping at a stall outside of Battambang town, where rows of grilled field rats are displayed over burning coals and served with dipping sauces made from lime juice, black peppers or chillies.

It sounds like something that, if I didn't know what it was, I would probably think tasted good. But if I did know, then no.... just no.

image via wikipedia



image via Gastro Obscura

Posted By: Alex - Wed Aug 21, 2019 - Comments (0)
Category: Food

Nightmare Hand

Its creator is almost as disturbing.





Full story here.

Posted By: Paul - Wed Aug 21, 2019 - Comments (3)
Category: Art, Beauty, Ugliness and Other Aesthetic Issues, New Zealand

August 20, 2019

Cannabliss Wallpaper

Scratch-and-sniff wallpaper that smells like marijuana. Available from Flavor Paper.

Just a wild guess: most of the people who will buy this already have rooms that smell like marijuana.

Posted By: Alex - Tue Aug 20, 2019 - Comments (0)
Category: Drugs, Smoking and Tobacco, Interior Decorating

Caveman Mask

After you have your genome analyzed and discover your percentage of Neanderthal genes, consider this purchase.



Source.

Posted By: Paul - Tue Aug 20, 2019 - Comments (1)
Category: Antiques, Anachronisms and Throwbacks, Beauty, Ugliness and Other Aesthetic Issues, Stereotypes and Cliches, 1950s

August 19, 2019

Vasectomy World Record

As far as I can tell, the world record for the most voluntary vasectomies performed in a single day (and at a single event) was set on December 5, 1987 in Bangkok, when 1214 men received the operation. This beat the previous record of 1202, set in 1983.

Interesting how the article specifies these were voluntary vasectomies. Is there a separate record for involuntary ones?

Anyway, 'most vasectomies' appears to be a category that Guinness doesn't bother to cover.

Des Moines Register - Dec 6, 1987

Posted By: Alex - Mon Aug 19, 2019 - Comments (0)
Category: World Records, Surgery

August 18, 2019

Mystery Object, #8

What is this object? The answer is below in extended.



More in extended >>

Posted By: Alex - Sun Aug 18, 2019 - Comments (3)
Category: Quizzes

Follies of the Madmen #440



"Even nice people perspire." Nice in this case being the polo-playing upper crust.

Source.

Posted By: Paul - Sun Aug 18, 2019 - Comments (4)
Category: Business, Advertising, Hygiene

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Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction books such as Elephants on Acid.

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