Category:
1950s

Husbands too like Premarin

Make your wife pleasant again with Premarin!

The physician who puts a woman on "Premarin" when she is suffering in the menopause usually makes her pleasant to live with once again. It is no easy thing for a man to take the stings and barbs of business life, then to come home to the turmoil of a woman "going through the change of life." If she is not on "Premarin," that is.

By the 1990s, Premarin had become the most frequently prescribed medication in the United States. Now, according to Wikipedia, it's down to number 283.

The word 'Premarin' is a portmanteau of PREgnant MAre uRINe.



JAMA - Aug 16, 1958

Posted By: Alex - Tue Mar 05, 2024 - Comments (0)
Category: Medicine, Advertising, Husbands, Wives, 1950s

Falsies on Freeway

Falsies, or miniature Kendall paracones?

Los Angeles Times - Oct 26, 1954



Rushville Republican - Oct 26, 1954

Posted By: Alex - Sat Mar 02, 2024 - Comments (0)
Category: Transportation, 1950s

Making a road safe for the Queen Mother

I'm puzzled by the timing of the operation described below. Tarmac was laid, the Queen Mother arrived and reviewed the guard of honor, then the tarmac was removed again — all within the space of two hours. That doesn't seem like long enough for the tarmac to have dried. Did they have her walking on wet tarmac?

London Sunday Dispatch - May 18, 1958

Posted By: Alex - Thu Feb 22, 2024 - Comments (3)
Category: Royalty, 1950s

Miss Frozen Rabbit Meat

In the 1950s there was a brief effort to make rabbit meat a more mainstream part of the American diet. In 1957, this led to the crowning of "Miss Frozen Rabbit Meat," whose job it was to convince housewives to buy more frozen rabbit meat.

I know it's possible to get rabbit meat in specialty butcher shops and markets here in the U.S., but I've never seen it in an American supermarket. So the effort to make it more mainstream evidently fizzled.

More info: Lola Mason's imdb page
Related Post: Recipes for Cooking Domestic Rabbit Meat

Daily Telegraph - Oct 26, 1957



Longview Daily News - Mar 31, 1958



Below, part of the marketing campaign to get Americans to eat more rabbit.

How many times have you said to yourself, or perhaps out loud, "I wish there were some new meat animal"?

Baltimore Evening Sun - July 18, 1957

Posted By: Alex - Sat Feb 17, 2024 - Comments (10)
Category: Awards, Prizes, Competitions and Contests, Food, 1950s

Mystery Illustration 113

What famous actress is this? HINT: her most notable role involved even more makeup than she wears here.

The answer is here. Or after the jump.





More in extended >>

Posted By: Paul - Fri Feb 16, 2024 - Comments (2)
Category: Cosmetics, Hollywood, 1950s

Amazons of the Year 2000

THE DAILY SENTINEL of Colorado predicts in 1950 that all the women of the year 2000 will be giants.

Posted By: Paul - Fri Feb 09, 2024 - Comments (3)
Category: Excess, Overkill, Hyperbole and Too Much Is Not Enough, 1950s, Women, Twenty-first Century

Hubert the Goober

In the early 1950s, McColl's Fine Foods adopted 'Hubert the Goober' as the mascot for its peanut butter. But by the late 1950s, it had dropped him.

Thanks to Hubert, I just learned that a 'goober' originally meant a peanut before it came to mean a foolish person. Apparently it's a Southern term. Maybe that's the reason Hubert didn't last long as a corporate mascot. McColl's was a Canadian company, and how many people in Canada would have known that a goober was a peanut?

More info: A Legume With Many Names: The Story Of 'Goober'; Historical Information Service

Vancouver Sun - Apr 21, 1951



image source: eBay Canada



Posted By: Alex - Thu Feb 01, 2024 - Comments (9)
Category: Corporate Mascots, Icons and Spokesbeings, 1950s

The Armadillo Armored Suit

Apr 1958: Inventor Harvey Freeman looked a bit like a space alien in his "armadillo" armor, as Police Inspector Beryl Pace shot at him. The Detroit police bought four of Freeman's suits, but I have no idea if they were ever used.

Freeman lived to be 100 years old, dying in 2022. You can read his obituary here.



Santa Cruz Sentinel - Apr 30, 1958



Holland Evening Sentinel - Apr 30, 1958 (click to enlarge)



Below is what appears to be an early version of Freeman's suit.

Mechanix Illustrated - Sep 1956

Posted By: Alex - Thu Jan 25, 2024 - Comments (0)
Category: Inventions, Police and Other Law Enforcement, 1950s

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