Men
To wives who leave their husbands at home…
Remember his "household helplessness."See the recent post "How to live without a woman" for another example from the 1930s of male household helplessness (aka strategic incompetence).
Marysville Advocate - Aug 6, 1936
Posted By: Alex - Wed Feb 15, 2023 -
Comments (2)
Category: Advertising, Gender, Men, 1930s
True Towel Tales, No. 1
They're laying the beefcake on pretty thick to sell some towels.
Posted By: Alex - Fri Feb 10, 2023 -
Comments (3)
Category: Advertising, Baths, Showers and Other Cleansing Methods, 1940s, Men
How to live without a woman
Alexander Wright's 1937 book, How To Live Without A Woman, was a celebration of bachelorhood. But it seems that Wright's strategy for life without a woman was to get his female friends to feel sorry for him and do his housework for him.Doesn't really seem like he was living without a woman if he was still getting women to do all his work. And you have to wonder how long he managed to keep any female friends before they figured out what was going on.
Pittsburgh Press - Sep 18, 1938
Posted By: Alex - Tue Jan 31, 2023 -
Comments (2)
Category: Gender, Men, Women, Books, 1930s
The Better Sex
Surely this could be rebooted for 2023 in our absolutely carefree and non-contentious cultural atmosphere.The Wikipedia page.
Posted By: Paul - Tue Jan 03, 2023 -
Comments ()
Category: Games, Rivalries, Feuds and Grudges, Television, Men, Women
Secret Male Hypnotism
Handsome men beware!Never again will you have to lose-out because you might not be the type of girl certain men go for.
Once you learn to apply the principles of "SECRET MALE HYPNOTISM," men will automatically see you as their "dream girl" . . . and will be strongly attracted to you.
Posted By: Alex - Sun Oct 02, 2022 -
Comments (4)
Category: Hypnotism, Mesmerism and Mind Control, Men
Follies of the Madmen #540
Not sure how pajamas could cause or cure bow-leggedness...Source.
Posted By: Paul - Sun Aug 21, 2022 -
Comments (5)
Category: Fashion, Advertising, 1930s, Men
Why does Daddy look at television?
According to Redbook magazine (June 1951) it was because Daddy was a dirty old man.
The article provoked an angry letter to the editor published in a subsequent issue.
Posted By: Alex - Sat Jul 16, 2022 -
Comments ()
Category: Television, 1950s, Men
Jealous Judy Prefers Gentlemen
Reno Gazette Journal - May 12, 1937
Posted By: Alex - Thu Feb 17, 2022 -
Comments ()
Category: Animals, Love and Romance, 1930s, Men
Howard makes clothes for men who make babies
Howard was a New York clothes store for men. The theme of their 1966 ad campaign was that they made clothes for virile men.The ad claiming that they made clothes "for men who make babies" was refused by every New York paper except the Times, which ran it once, and then never again, due to a complaint from the "Improvement of Advertising Content Committee".
New York Times - Mar 4, 1966
NY Daily News - Mar 3, 1966
NY Daily News - Mar 24, 1966
Posted By: Alex - Sun Oct 24, 2021 -
Comments (1)
Category: Babies, Advertising, 1960s, Men
Doll-to-Doll Carpeting, and other Mr Leggs Ads
These Mr. Leggs ads offer a window onto the twisted male psyche of the 1960s. They ran in newspapers and magazines (Esquire) from 1963 to 1965.
"Though she was a tiger lady, our hero didn’t have to fire a shot to floor her. After one look at his Mr. Leggs slacks, she was ready to have him walk all over her. That noble styling sure soothes the savage heart! If you’d like your own doll-to-doll carpeting, hunt up a pair of these he-man Mr. Leggs slacks."
"It took him years of practice and dozens of bruised, outraged ladies, but he's perfected it. She's under his spell."
"Get all knotted up when she floats by? Relax."
"There they were at the snack bar... this one and her sister Eileen (roughly 38-20-38). He smiles; she smiles. He spoke; she responded eagerly. Asked him to watch the kid for a few minutes. That was two hours ago."
"Why torture yourself? Be flexible!"
"Our hero's had a hard day. He had to set up the hammock. And he had to crawl into it. Exhausting. Now he's ready to collect his reward."
"Even Cora the Cobra can't resist getting next to the man in a pair... proving that at times they're downright dangerous to wear. For other species of Cora's sex (like girls) are also apt to over-react to Slats' virile appeal."
Posted By: Alex - Sat Jul 10, 2021 -
Comments (3)
Category: Advertising, Gender, Men, 1960s
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| Alex Boese Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction, science-themed books such as Elephants on Acid and Psychedelic Apes. Paul Di Filippo Paul has been paid to put weird ideas into fictional form for over thirty years, in his career as a noted science fiction writer. He has recently begun blogging on many curious topics with three fellow writers at The Inferior 4+1. Contact Us |