Category:
Fashion

Mystery Illustration 42



The splendid sartorial sense of this fellow is explicitly deemed by the advertisement to be inducement to trust his taste in another area. What product would you imagine his clothes are justifying. Liquor? Cars? Hairspray?

The answer is here.

And after the jump.

More in extended >>

Posted By: Paul - Thu Apr 13, 2017 - Comments (5)
Category: Fashion, Advertising, 1970s

Smart Socks


"Imagine your phone could communicate with your socks," says the Blacksocks company. But imagine no more, because the company has now created "the smartest men's dress socks in the world." The company admits that, "This is something we dreamed about and we have made the dream come true."

The socks feature a "communication button" that allows the socks to speak to your iPhone. The things your socks might tell your iPhone include:

which socks belong together,and could help sort them out,
how often you have washed your socks,
when your socks were produced,
when you ordered your socks and
when your socks were dispatched.
Your iPhone can also tell you if your black socks are no longer properly black and help you buy new socks.

The smartest socks in the world come with a price tag of $189 for 10 pairs. So $18.90 for each pair.

Product page, via Oh Gizmo.

Posted By: Alex - Wed Mar 29, 2017 - Comments (3)
Category: Fashion, Inventions

Le Canned Dress

Irwin Silver put a dress in a can, gave it a frenchified name, and then sold these for $25 a pop. This was back in 1966, and it was a marketing gimmick about as cynical as you might guess. Silver was cashing in on the mid-1960s fad for anything canned, and he figured that if people were stupid enough to buy canned air (i.e. an empty can), perhaps they'd also buy a canned dress. Apparently he sold around 100,000 of them.

More info from the St. Louis Post-Dispatch - Dec 14, 1966:

Everything's packaged in cans these days, even candles and air. But the newest tinned item to roll into stores is "Le Canned Dress," the bright idea of sportswear manufacturer Irwin Silver.
"I was being driven crazy by cans," he says. "Every time I turned around, I seemed to bump into a can. First I saw canned candles, then someone gave me a tin of canned air. I began to wonder why dresses couldn't be put up the same way."...
The fashions produced by Silver's company, Wippette, each weigh 4½ ounces, come packed in gay one-pound cans and are tagged with silver labels designed to look like the top of a can."


Image source: Cabinet magazine



St. Louis Post-Dispatch - Nov 26, 1966



Jughead - July 1967



Betty and Me - June 1967

Posted By: Alex - Tue Mar 28, 2017 - Comments (4)
Category: Fashion, 1960s

Fish Bowl Fashion

Some examples of fish bowls (with live fish) incorporated into fashion:

In 1954, Kathleen Radel created fish bowl earrings containing live guppies.

The Pittsburgh Press - Apr 4, 1954



More recently, London fashion designer Cassandra Verity Green included a goldfish handbag in her "Neptune's Daughter" collection of knitwear.



And finally, there's the Japanese artist Eijiro Miyama who's known for riding around on his bicycle wearing, among other things, fish bowl earrings that contain live goldfish.

Posted By: Alex - Sun Feb 26, 2017 - Comments (0)
Category: Fashion, Jewelry, 1950s

President Naa Hoo Woo of the USA



What a blatant instance of cultural appropriation!



Original foto here.

Posted By: Paul - Sun Feb 26, 2017 - Comments (4)
Category: Fashion, Politics, Officials, 1970s, Native Americans

Ski masks for chilly cheeks

Almost as bad as styling on the slopes.



Source: Teenagers' Weekly - July 3, 1963

Posted By: Alex - Fri Feb 17, 2017 - Comments (3)
Category: Fashion, Headgear, 1960s

The Paper Clothing Fad

Paper clothing — a fashion fad of the 1960s. It was disposable consumer culture taken to an extreme. Wear your clothes once or twice, and then just throw them away instead of washing them.

Info from wikipedia:

Paper clothing, in the form of women's dresses and other clothes made from disposable cellulose fabric, was a short-lived fashion novelty item in the United States in the 1960s...

By 1967, paper dresses were sold in major department stores for about $8 apiece, and entire paper clothing boutiques were set up by companies such as Abraham & Straus and I. Magnin. At the height of demand, Mars Hosiery made 100,000 dresses a week. Other items made of paper included underwear, men's vests, bridal gowns (expensive at $15), children's pinafores ("just the thing for ever-sprouting sprouts") and even rain coats and bikinis ("good for two to three wearings")...

But as the novelty appeal of paper clothes wore off, their downsides became more apparent: they were generally ill-fitting and uncomfortable to wear, their garish colors could rub off, they were often flammable, and of course they very soon ended up as waste. By 1968, paper clothing had disappeared from the market.


The Warren County Observer - Jan 24, 1961

Posted By: Alex - Tue Feb 14, 2017 - Comments (8)
Category: Fashion, 1960s

Anti-Mosquito Leggings

I'm a bit surprised these anti-mosquito leggings never (to my knowledge) caught on, because if they actually worked then who cares if they looked dorky. Then again, I suppose DEET had already been discovered.

Danville Morning News - Apr 6, 1937



Pittsburgh Post-Gazette - Apr 1, 1937

Harrisburg Evening News - Apr 2, 1937

Posted By: Alex - Sun Feb 12, 2017 - Comments (2)
Category: Fashion, Insects, 1930s

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