The goal is to discover how individuals perceive the behavior of helpfulness.
The first step is to conduct a survey with as many participants as possible. That’s where you come in. The survey takes about 30 minutes and can be found at www.socialpsychresearch.org.
I took one look at the length of time and thought, "30 minutes! I don't want to take a survey for that long!" I'm basically unhelpul and selfish. But this made me realize that the only people taking the survey will be those that are more helpful than most. It'll be a biased sample.
Zimbardo and his co-researchers are very smart people, so I'm sure they realize this. I'm guessing that the real purpose of the survey may be to find out how many people actually take it, versus how many visit the link. That could provide a quick snapshot of how many helpful people there are on the internet. (Thanks to Joe Littrell!)
New evidence of the hidden talents of cows. Research published in the Proceedings of the National Academy of Sciences suggests that cows have some kind of built-in compass that allows them to align themselves along a north-south axis while grazing in fields. The researchers found this out by studying thousands of satellite photos of cows from all over the world.
But another scientist noted, "the study is based entirely on correlations. To demonstrate conclusively that cattle have a magnetic sense, some kind of experimental manipulation will eventually be needed." That sounds like a bizarre experiment waiting to happen!
During the 1960s NASA sponsored research into the effect of sonic booms on human subjects. This was in response to growing concern about "the nature of the boom phenomena" as supersonic aircraft were flying with increasing frequency. Shown in the picture is one subject (unidentified) about to be locked inside the "Sonic Boom Simulation Chamber."
I like the juxtaposition of the prim-and-proper woman and the massive audio system. Unfortunately there aren't any pictures of what she looked like after being repeatedly blasted with simulated sonic booms.
The image comes from NASA Contractor Report CR-1192, "Relative Annoyance and Loudness Judgments of Various Simulated Sonic Boom Waveforms."
Old science books and articles are a great source of weird images. For instance, I found the two pictures below in Of Mice, Men and Molecules by John Heller (published in 1960). The images are titled "Catatonic rats" and have this explanatory caption:
These rats will maintain these weird positions for 15 to 30 minutes without moving. This catatonic effect has been induced by a minute amount of a chemical. The effect wears off completely in about an hour.
Unfortunately, Heller doesn't reveal what the chemical is that caused the rats to freeze in these positions. My guess is that it's LSD.
If you were sitting in a waiting room and smoke began to billow out of a vent in the wall, you'd probably do something about it. At least, you'd report the problem to someone. Or maybe not.
In a famous experiment conducted by John Darley and Bibb Latané during the 1960s, Columbia University students were invited to share their views about problems of urban life. Those who expressed an interest in participating were asked to first report to a waiting room in one of the university buildings where they would find some forms to fill out before being interviewed. They had no idea that the urban-life study was just a cover story. The real experiment occurred in the waiting room.
As they filled out the forms, smoke began to enter the room through a small vent in the wall. By the end of four minutes, there was enough smoke to obscure vision and interfere with breathing. Darley and Latané examined how the students reacted to this smoke in two different conditions.
In the first condition, the students were alone. When this was the case, they invariably investigated the smoke more closely and then went out into the hallway to tell someone about it.
But in the second condition, the students were not alone. There were two or three other people in the room, who were secret confederates of the researchers. They had been instructed to not react to the smoke. They would look up at it, stare briefly, shrug their shoulders, and continue working on the forms. If asked about it, they would simply say, "I dunno."
In this setting, according to Darley and Latané, "only one of the ten subjects... reported the smoke. the other nine subjects stayed in the waiting room for the full six minutes while it continued to fill up with smoke, doggedly working on their questionnaires and waving the fumes away from their faces. They coughed, rubbed their eyes, and opened the window -- but they did not report the smoke."
This video offers a pretty good case for why our country is doomed. After all, these kind of people are allowed to vote.
From the video: "I'm just wondering what the heck is in our water supply, what the heck is in our oxygen supply of the metallic oxide salts that creates a rainbow effect in a sprinkler? What is oozing out of our ground that allows this type of effect to happen?"
I just read this breezy yet well-researched pop-sci book to write it up for THE BARNES & NOBLE REVIEW, and my essay will appear there soon. But for now, I can heartily recommend it to WU readers interested in the many unexplained weirdnesses lurking beneath the tidy coverlets of science.
Shameless self-promotion: MSN UK has an article about "the weirdest experiments in the history of science" based on my book Elephants on Acid, which was just released in the UK. It's got a nice photo gallery of ten particularly strange experiments selected from my book.
But eagle-eyed reader Rowenna noticed that, on the cover, the word "bizarre" was misspelled. They spelled it "bizzare". Panicked, I ran to check if the actual cover had the same misspelling. (By coincidence, I had just received my copy of the UK edition in the mail.) Thankfully, it was spelled correctly. But then I noticed that the same misspelling occurs on the cover photo on Amazon. I'll have to let my publisher know. I don't think "bizzare" is an alternative UK spelling of "bizarre".
An article in the April 2008 issue of Trends in Analytical Chemistry discusses the "state-of-the-art in the analysis of cocaine on banknotes." Apparently scientific interest in this subject has grown enormously. Before 2003 there was only an average of 1.8 papers per year on the subject. Now there's an average of 4.5 papers per year about it.
The most interesting factoid from the article is the amount of cocaine found on money in different countries. Predictably, America leads the pack. (Yay! We're Number One!!!):
The country with the highest contamination of banknotes due to cocaine is the USA (with mean value levels in the range 2.86–28.75 μg cocaine/note, depending on the year and the city)... the highest cocaine levels in Europe can be found in Spanish Euros (€), where 889 μg of cocaine was found in a banknote and the mean concentration was 155 μg/note (n = 16), compared with the lower levels of cocaine found on German Euros (€) (5 times less cocaine per note) and Irish banknotes (€)... semi-quantitative data from 1995 and 1999 suggest that 51% and 40%, respectively, of UK banknotes (£) in general circulation were cocaine contaminated with levels of 0.0011 μg/note, the upper level found on conﬁscated money being 0.0029 μg/note. In the case of Swiss banknotes, it was found that 6% of the currency (356 samples) was contaminated with cocaine (with concentrations higher than 1 ng/note).
The high cocaine levels on Spanish Euros (€) could be explained by Spain being the main entry point for cocaine coming into the European Union. This seems to be conﬁrmed in the UNO report data regarding cocaine seizures in Europe in 2005, where Spain leads the list, followed by Portugal and The Netherlands, and in data about annual prevalence of abuse as a percentage of the population age, where Spain also leads the list of European countries, followed by England, Wales and Italy.
Books Selected and endorsed for Pure Weirdness by Your WU Team
Who We Are
Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction books such as Elephants on Acid.
Paul Di Filippo
Paul has been paid to put weird ideas into fictional form for over thirty years, in his career as a noted science fiction writer. He has recently begun blogging on many curious topics with three fellow writers at The Inferior 4+1.
Our banner was drawn by the legendary underground cartoonist Rick Altergott.